Category: Brand

Christmas-e-cards

The Christmas corporate e-card: a worthwhile festive mail-out?

Most people consider the quantity of emails they receive to be excessive. Around the end of December the email levels dip a little as the festive season tends to be quiet for product launches for many industries. However by the beginning of December a new load of emails starts pinging into people’s mailboxes: the Christmas […]

Continue Reading →
Annoying-Website-Popups

Pop-up ads: an irritation or a threat to online businesses?

Perhaps one of the biggest gripes for people using the internet are pop-up ads, particularly ones that suddenly spring into life and take over your screen. For me it always feels like an incredibly self-important person has decided to rip your newspaper from your hands before trying to engage you in an unrelated conversation at […]

Continue Reading →
Twitter-logo-on-white

What is the future for Twitter after big loss reported in 2014?

One of the amazing things about social network companies is their ability to generate value for their businesses without turning a profit. Businesses such as Facebook, MySpace, Groupon and Twitter have been valued at many billions despite the fact they have not proved their business model actually works and can make money for investors. MySpace […]

Continue Reading →
thumbs up

Signs of Credibility for your Business

One of the most important factors in the success of any business website is that your potential customers perceive you to be credible and genuine. There are a number of key signs that people consciously and subconsciously look for in order to gauge whether a site is trustworthy and safe to do business with.   […]

Continue Reading →
Menu Title